ABOUT US

SadgrlsNYC stands as a distinguished black, woman-owned luxury streetwear brand, conceived by the visionary designer and stylist, Jeri Renales. Our brand serves as a platform for the undeniable and unapologetic womxn, amplifying the voices of those who navigate life with more struggles than smiles but refuse to fold. Rooted in the essence of New York City's style, grace, and attitude, Sadgrls is a manifestation of resilience and authenticity.

Evolving into a unisex brand, SadgrlsNYC embraces a diverse audience united in supporting womxn from all walks of life. Upholding principles of integrity, the brand remains committed to encouraging individuals to stay true to themselves and embrace their worth. SadgrlsNYC celebrates the inherent strength within each person, urging them to claim their trophy, recognizing themselves as the ultimate prize.

With every garment, SadgrlsNYC aims to remind individuals of their intrinsic power. Our clothing is not just a statement of style but a declaration of self-worth. As we continue to evolve, SadgrlsNYC is excited to embark on a new chapter by partnering with a non-profit organization dedicated to black men and suicide prevention. This venture reflects our ongoing commitment to social responsibility and creating a positive impact within our community.